Our Mission

The UK healthcare system is under pressure. Waiting times are long, appointments are hard to come by, and for many people getting a private test means navigating a fragmented market of providers with varying standards, unclear pricing, and no single trusted place to go. This should not be the case. Health should not be compromised.

Sanoa was built to change that.

We are a private health testing service built for people who want answers. Whether you are health conscious and proactive, managing a specific concern, or simply someone who believes that access to your own health data should be in your control, on your timeline — Sanoa exists for you.

Our name has no clinical origin. We chose it because it sounds the way we want you to feel when you use us — safe, unhurried, and without judgement.

What we believe

Private health testing should be accessible, accredited, and straightforward. Every test we offer is analysed by a UKAS accredited laboratory operating to ISO 15189:2022 — the international gold standard for medical laboratory testing. Your results are clinically valid. You can take them to your GP, discuss them with a specialist, or simply use them to make informed decisions about your own health.

We are not a laboratory. We are not a clinic. We are a carefully built testing service — a single place where the health conscious, the curious, and the proactive can access a growing portfolio of accredited private tests without unnecessary friction.

Your data

We have made a deliberate and permanent commitment: we will never sell your personal data. Not anonymised. Not aggregated. Not to advertisers, insurers, or third parties of any kind.

Your health data belongs to you. We collect only what is necessary to process your tests, we store it securely, and we will never use it as a revenue stream. That is not a policy we review annually — it is the foundation Sanoa was created on.

Where we are going

Sanoa launched with sexual health testing because the need is immediate, the demand is clear. Blood testing and genetic screening will follow; building toward a single destination for the kind of personalised, preventative health insight that until now has only been accessible to a few.

We are early. But we are building this properly, from the ground up, with accreditation and ethics at the centre not bolted on afterwards.